Jo Lott discusses powerful strategies for coaches to rapidly expand their audience and client base through exponential growth activities. Instead of relying solely on slow-building tactics like social media, Jo shares four high-impact approaches that can lead to significant growth in a short period of time.Key Points:Introduction (0:00-2:00)The power of exponential growth vs linear growth for building an audienceWhy social media alone has limits for rapidly growing your coaching businessExponential Growth Strategy #1: Guest Appearances (2:00-4:00)Getting featured on other people's podcasts, videos, blogs, etc. to tap into their existing audienceHow to identify the right hosts/creators who have your ideal clientsThe benefits of borrowed trust and credibilityExponential Growth Strategy #2: Speaking (4:00-7:00)Pitching yourself to speak at conferences, seminars, meetups, etc. attended by your target clientsAn example of how one client landed huge speaking opportunities that resulted in new clientsTips for getting accepted as a speaker, even early onExponential Growth Strategy #3: Leveraging Existing Audiences (7:00-9:00)Working with complementary coaches/influencers to get featured in front of their audiencesA success story of a client who gained 700 Instagram followers and 48 discovery calls in 24 hoursExponential Growth Strategy #4: Online Advertising (9:00-11:00)Using paid ads on Facebook, Instagram, Google, YouTube to accelerate your reachThe need for upfront investment, having the backend set up properly, and a learning curveClosing Thoughts (11:00-13:00)Balancing exponential growth with your own consistent audience buildingThe benefit of having accountability and support in implementing these strategiesUseful LinksHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

Today, I bring you a unique how-to guide aimed at cutting through the noise with a holistic approach. Here's a roadmap to constructing your profitable niche and offer pyramid, ensuring your coaching business not only stands out but thrives.Key Takeaways:1.Front Door Focus on A to B Transformation - [00:01:00]Emphasise a simple, relatable 'I help' statement that speaks directly to what your clients actively seek, ensuring you address their front door needs before exploring deeper issues.2.Is It a Bleeding Neck Problem? - [00:05:00]Prioritise urgent, pressing problems that your ideal client needs to resolve immediately, rather than nice-to-haves that lack urgency in their eyes.3.Demonstrated Through Concrete Ideas - [00:09:00]Develop clear, compelling offers that solve specific problems quickly and effectively, avoiding over-complication and focusing on immediate value.4.Your Point of View - [00:12:00]Share your unique perspectives, beliefs, and stories to stand out in the crowded coaching market, creating a niche of one that attracts clients to your distinctive edge.Conclusion:[00:13:00] Jo underscores the importance of continually refining your business edge, beyond mere tactics like DMs or ads, toward building a robust and distinctive coaching practice.Useful LinksHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

There is nothing better than hearing from real qualified coaches who are in this arena Listen in to hear leadership coach, Louise Thompson's business journey. Louise shares her journey of building a successful coaching business, including how she leveraged TikTok to grow her audience and attract clients from around the world.Timestamps:[00:00:00] - Intro and welcome[00:01:00] - Jo introduces the episode and the conversation with Louise Thompson[00:02:00] - Louise shares her background and coaching niche[00:03:00] - Louise discusses joining Jo's program, The Business of Coaching, and her motivations[00:04:00] - The turning point that led Louise to invest in the program[00:05:00] - How the program's community and approach were most helpful for Louise[00:06:00] - Changes in Louise's business since joining the program[00:07:00] - Louise's success story of growing a large following on TikTok[00:08:00] - An update on Louise's current client roster[00:09:00] - Discussing TikTok strategies with Jo[00:10:00] - Louise's biggest takeaways from the program[00:11:00] - What's next for Louise's business[00:12:00] - How the program boosted Louise's confidence[00:13:00] - Who Louise would recommend the program to[00:14:00] - What others should know about working with Jo[00:15:00] - Jo's reflections and lessons from Louise's story[00:16:00] - Details on joining Jo's Business of Coaching programUseful LinksHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

Lets talk about the realities of the struggles and triumphs of starting and growing a coaching business, emphasising the importance of persistence, resilience, and trusting the journey.IntroductionJo introduces the episode by acknowledging the expected topic but shares a more pressing message that resonated with her spirit - the encouragement to persist in your business.She emphasises the hardest part of business growth: going from zero to one client and the significant energy and effort it requires during the initial years.Main Points with Timestamps:[00:01:00] Overcoming the initial hurdles of starting a business, including self-doubt, comparison, and the slow pace of growth.[00:02:00] The unexpected challenges of entrepreneurship and the personal growth and courage it demands.[00:03:00] The significance of dreaming big and trusting that your dreams are there for a reason, guiding you towards making a difference.[00:04:00] Jo shares personal anecdotes to illustrate how early passions and dreams can indicate your true calling.[00:06:00] The realisation that achieving your dream doesn't mean the end of challenges but rather introduces different kinds of difficulties.[00:07:00] The importance of embracing uncertainty and how it can filter out those who may not have the resilience required for success.[00:08:00] An inspiring story of a client who was close to giving up but received a rewarding opportunity just in time, emphasising the importance of persistence.[00:09:00] Jo explains the metaphor of the wise gardener, underscoring the importance of continual effort and belief in your growth potential.[00:10:00] Encouragement to trust in the emergence of solutions and the value of coaching in navigating the uncertainties of entrepreneurship.[00:11:00] The power of observation, keeping an open mind, and recognizing opportunities that align with your journey.[00:12:00] The crucial role of taking action towards your dreams, rather than getting stuck in planning.Key Takeaways:Your dream is a significant indicator of your true calling; don't ignore it.Believe in your ability to achieve your dreams, regardless of current skill levels.Embrace the uncertainty of entrepreneurship and trust the process.Keep faith that solutions and opportunities will arise as you continue to take action.Persistence is key: the journey may require repetitive effort, but it’s essential for growth and success.Useful LinksHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

Today's episode is particularly special as I'm recording this one year exactly since the launch of this podcast, which has now reached number 11 in the marketing charts, sharing the stage with influencers like Amy Porterfield. A heartfelt thank you for supporting this podcast, and helping to squash so many of my own limiting beliefs that success is for people 'over there'.It is for you and me.Episode Highlights:Kate Waterfall Hill's Journey: Today, we have the pleasure of having Kate Waterfall Hill with us, sharing her journey from a newly qualified coach to where she stands now. Kate's story is an inspiring story of finding her niche in leadership coaching, particularly focusing on TikTok as a platform for marketing her unique skills.Discovering and Leveraging Your Own Unique Skills: Kate talks about the importance of identifying what works for you in terms of marketing and growing your business. Her journey emphasises the power of leveraging one's unique abilities and style, in her case, using humor as a key marketing tool on social media platforms.The Importance of Niching Down: Through Jo's program, Kate realised the importance of niching down and focusing on leadership coaching. This clarity allowed her to provide more targeted and impactful coaching services.Engaging with Your Audience: Kate also discusses the significance of engaging with your audience, whether it's through social media platforms like TikTok or traditional methods. The personal touch and authenticity in engagement are key to building a loyal following and client base.Q&A Session: The episode features a lively Q&A session where Kate answers questions from the audience, offering insights into her coaching practice, marketing strategies, and how she manages to keep her content fresh and engaging.Key Takeaways:Authenticity in Coaching: Authenticity is crucial in the coaching business. By being genuine and leveraging your unique traits, you can attract the right clients who resonate with your message.Consistency in Marketing: Consistency in your marketing efforts, especially on platforms like TikTok, can lead to significant growth and recognition in your niche.Finding Your Marketing Groove: It's important to find what marketing strategies work best for you and your coaching practice. For Kate, humor and engaging content on TikTok have been instrumental in her success.Community and Support: Building a community and having a support system, like what Jo offers through her program, can be invaluable for personal and professional growth in the coaching industry.Kate Hill's journey is a testament to the power of finding your niche, being authentic, and consistently engaging with your audience. Her success story offers valuable lessons for coaches at any stage of their career. Call to Action:If you enjoyed this episode please rate and leave me a review. Then email (joanna@joannalottcoaching.com) or message me on social media by Friday 22 March to let me know you've done it and I'll put your name in a draw to win my new 2024 course called Signature Solution where you'll build a super solid niche and offer plus share it with your network to gain your first paying clients. Useful LinksHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on...

Here's a crucial topic for all new coaches: the common branding mistake that might be draining your resources. This episode is packed with wisdom on building a solid coaching business foundation without falling into the costly trap of prioritising aesthetics over substance.Key Takeaways:[00:01:00] Jo shares her observations on the biggest mistake new coaches make: investing in a flashy website and logo before securing clients.[00:02:00] The importance of focusing on building a solid business foundation rather than getting caught up in the branding illusion.[00:04:00] Jo emphasises that your brand is more about your reputation and the transformation you bring to clients' lives than just your visual identity.[00:05:00] Clarifying your niche is highlighted as the first critical step in building a successful coaching business, far before considering website colors.[00:06:00] Validation of your niche and offer is crucial before investing in branding to ensure people are willing to pay for your coaching.[00:07:00] Jo advises on creating a simple, effective online presence without spending a fortune, using tools like Canva and affordable web solutions.[00:09:00] The power of storytelling in branding is discussed as a key strategy for connecting with your audience and building trust.[00:11:00] Investing in branding before having a clear business direction is likened to putting the cart before the horse, a common startup error.[00:13:00] Jo reflects on her own journey, emphasizing that a significant investment in branding and websites can wait until you've established your business's foundations.Resources Mentioned:Episode 14 of Women in the Coaching Arena - 5 Steps to a Profitable NicheEpisode 10 of Women in the Coaching Arena - How to create a signature coaching offerBrandority - Various Branding and Website options starting at just £20 for a one page Canva website.Useful LinksHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

In today's special live episode, I'm thrilled to celebrate our one-year milestone with an exceptional guest, Fay Wallis, a career and executive coach with a top 2% worldwide rated podcast, "HR Coffee Time." Fay has generously agreed to share the valuable lessons she's learned from launching and running her successful group coaching programme, Inspiring HR, six times over.[00:01:00] Introduction to Fay WallisFay Wallis, career and executive coach, shares her journey and the dramatic shift her business experienced upon niching down to serve HR professionals. Her podcast, "HR Coffee Time," stands out in the top 2% of all podcasts globally.[00:06:00] The Genesis of Inspiring HRFay discusses the inspiration behind her group programme, addressing the unique challenges HR professionals face, from feeling isolated in their roles to struggling with senior leadership issues.[00:12:00] Trial and AdaptationLaunching Inspiring HR as a pilot program allowed Fay to gather invaluable feedback, leading to significant improvements and adaptations over time. This iterative approach has been key to the programme's evolution and success.[00:19:00] The Power of Connection Over ContentA major learning for Fay was the importance of fostering connections within the group, over delivering an overload of content. By focusing on creating a supportive environment, participants find greater value in the shared experience.[00:25:00] Incorporating One-to-One CoachingInitially offering multiple one-to-one sessions, Fay adjusted the program structure based on participant feedback and her own capacity, finding a balance that maintains the program's value while managing her workload effectively.[00:30:00] Marketing and Promotion InsightsFay shares her approach to filling her programme, emphasising the importance of consistent promotion, engaging with her audience, and the role of personal outreach in converting interested individuals into participants.Key Takeaways:Dare to Specialise: Niching down can significantly impact your business, attracting a more engaged and relevant audience.Iterative Improvement: Launching with a pilot and being open to feedback allows for continuous improvement and adaptation.Balance Connection with Content: Ensuring participants bond and connect is as crucial as the content delivered.Marketing Persistence: Regular and varied promotion is key to filling group programs.Thank you for joining us on this journey. Fay's story is an inspiration to the impact of specialisation, the power of community, and the importance of resilience in marketing. Whether you're considering launching your own group programme or looking to refine an existing one, there's much to learn from Fay's experience.If you'd like help with making your programme as brilliant as Fay's, I'm launching a programme called Elevate to help you to do just that. We start on Wednesday 13 March and the closing date to sign up is Friday 8 March. Here's the details to jump in quickly as I won't be running this programme for at least another 6 months.Useful LinksElevate: Online Course & Group Mastery ProgrammeHow to secure more coaching clients' free...

Let's talk about the exciting world of creating online courses or group programs quickly. If you're on the verge of launching your own program or course, this episode is packed with valuable insights and practical steps to take your idea from conception to launch in no time.Introduction [00:00:00]Jo discusses the perfect timing for the topic, aligning with the start of her five-day challenge aimed at helping listeners create their online programs quickly.Phase 1: Idea Creation [00:01:00]Identifying Your Unique Offering: Understand what you want to create, focusing on your skills, know-how, and the problems you aim to solve.Creating Your Signature Framework: Jo emphasizes the importance of developing a unique model, drawing from her own "Lott Last Minute Launch Formula" as an example.Phase 2: Validating Your Offer [00:06:00]The Importance of Validation: Before diving into creation, ensure your program meets an actual need. Jo shares her past experiences of creating programs that lacked market demand, highlighting the significance of this often-overlooked step.Phase 3: Creation [00:07:00]Crafting Engaging Content: Tips on creating a compelling welcome video and ensuring your content drives action and results.Deciding on Content Delivery: Jo discusses the benefits of drip-feeding content versus creating it all at once, sharing her strategy to maximize productivity during a planned retreat.Phase 4: Launch [00:10:00]Ramping Up Visibility: Jo shares her current phase with the program "Elevate," detailing the exhaustive efforts in increasing visibility and preparing for a successful launch.Understanding Conversion Rates: With practical examples from her challenge, Jo outlines the importance of knowing your numbers and setting realistic expectations for your launch success.Conclusion [00:15:00]Jo wraps up by summarising the four phases covered in the episode: idea creation, offer validation, program creation, and launch. She extends an invitation to join her program "Elevate," which closes on March 8th, emphasising that it's not an evergreen offering. Here's the link with all the details Elevate - online course and group mastery (joannalottcoaching.com)Key Takeaway: Creating an online course or group program doesn't have to be a daunting task. With clear steps, dedication, and a bit of creativity, you can quickly launch a program that not only reflects your unique expertise but also meets the needs of your target audience.Join Elevate: Don’t miss out on the chance to join "Elevate." This comprehensive program is designed to guide you through every step of creating and launching your online course or group program. Sign up before it closes on March 8th! Elevate - online course and group mastery (joannalottcoaching.com)Useful LinksJoin Elevate before 8 March for £300 off the retail price.How to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programme

If you wonder whether social media is a prerequisite to a business this episode is for you. Whether it's due to a personal preference, a desire to target organisations, or simply wanting to explore alternative growth strategies, this episode is packed with insights and actionable tips that can transform the way you attract clients.Episode Highlights:Introduction [00:00:00]Jo celebrates the podcast's milestone of reaching 50 episodes, sharing her gratitude for the listeners' support and reflecting on the podcast's impact on her business and coaching community.Leveraging Your Personal Network [00:02:00]Discover the power of tapping into your personal connections to grow your business. Jo discusses overcoming the fear of judgment and provides practical advice on how to clearly communicate your niche and offer to friends and family.Speaking Engagements and Workshops [00:06:00]Learn how face-to-face interactions, even in a digital format, can significantly boost your visibility and credibility. Jo shares success stories and encourages exploring opportunities for speaking at events or hosting workshops.Strategic Partnerships [00:08:00]Explore the benefits of collaborating with others who share your target audience. From referral agreements to guest speaking, strategic partnerships can be a game-changer in expanding your reach.Content Marketing [00:09:00]Dive deep into the world of content marketing with long-form content such as blogging, podcasting, or even writing a book. Jo emphasises the importance of establishing thought leadership and nurturing relationships with your audience.Email Marketing [00:11:00]Understand the unmatched value of building an email list as a direct line to your audience. Jo shares strategies for growing your list and engaging your subscribers with valuable content and offers.Key Takeaways:Personal Network: Start by sharing your journey and offerings with those closest to you. It's a foundational step that can lead to unexpected opportunities.Engagements & Workshops: Nothing beats the personal touch. Seek out or create platforms where you can directly engage with potential clients.Strategic Partnerships: Collaborate with others who can introduce you to your ideal clients. It's about creating mutually beneficial relationships.Content Marketing: Invest in creating valuable, long-form content that resonates with your audience and establishes your expertise.Email Marketing: Grow and nurture your email list. It's a crucial asset for direct communication and promotion of your services.Useful LinksHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your...

Today we're covering a topic that resonates with so many of us: people pleasing. Inspired by recent conversations with fellow women entrepreneurs, this episode explores the ingrained habits that lead us to overcommit, undercharge, and undervalue our work. We'll discuss how to break free from these patterns and prioritise our needs and business goals.Key Takeaways:Understanding People Pleasing [00:01:00]: We delve into the societal expectations that condition women to always say "yes," be kind, and agreeable, leading to a cycle of overcommitment and undervaluing our work.Impact on Women Entrepreneurs [00:02:00]: The episode highlights how saying "yes" to misaligned projects and requests can hinder our business success and personal well-being. Jo shares personal anecdotes and strategies for asserting boundaries and politely declining requests that don't serve our goals.Strategies to Overcome People Pleasing [00:06:00]: Discover practical steps to shed the people pleaser label, including self-reflection, setting clear boundaries, practicing assertiveness, and seeking support from a network of empowering women.Empowerment Through Boundary Setting [00:08:00]: Moving away from people pleasing doesn't make you less kind or generous. It's about honoring your needs and your business with the same dedication you've always given to others.Jo's Personal Insights:Jo shares insights from her own journey and from conversations with other successful women entrepreneurs, emphasising the importance of recognising our value and the impact of our choices on our business and personal life.Useful LinksJoin my FREE 5 Day Challenge to learn how to start and launch an online course or group programme in 3 streamlined steps.Download the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

Jo Lott shares her journey of creating and earning £160,000 from her digital course over the last two years. This episode is not just a success story; it’s a reflection of how you can take fast messy action to create and leverage digital courses so you scale your business and impact. Here's what you'll uncover in Episode 48:Introduction: The Journey Begins[00:00:00] Jo warmly welcomes her listeners, emphasizing the podcast's commitment to sharing practical and emotional tools for coaches. She introduces the episode's theme, focusing on the honest, not-hyped reality of creating a profitable digital course.The Launching Point[00:01:00] Jo discusses her decision to openly share her earnings, a rare move designed to provide a transparent look at what it truly takes to create and profit from an online course or group coaching program.Pre-Sale Announcement[00:02:00] Exciting news about Jo’s upcoming course on creating digital courses or group coaching programs, including a special pre-sale offer for podcast listeners.My £160K Course Journey[00:03:00] Jo narrates her initial plunge into the digital course realm, highlighting the common misconceptions and the reality of building a foundation for success.Building and Launching the Course[00:06:00] Insights into the creation process, the challenges of prioritization, and the strategy of pre-selling to ensure commitment and accountability.Marketing Strategies and Launching Lessons[00:08:00] Jo shares her experience with launching her course through a five-day challenge, underscoring the importance of organisation and preparation in marketing.Key Lessons Learned[00:11:00] Jo distills her journey into essential lessons, including the importance of value over volume, authentic marketing, constant feedback and iteration, and strategic scaling.Actionable Tips for Aspiring Course Creators[00:17:00] Practical advice for those looking to create and market their own group programs, emphasizing the need for a solid niche, compelling content, and a robust launch plan.Summary and Invitation[00:19:00] Jo summarises the key points discussed, reiterates the special offer for her upcoming course, and extends an invitation to listeners seeking guidance in creating their digital courses.Closing Thoughts[00:20:00] A heartfelt message from Jo about her mission to empower women to build successful businesses, making a significant impact while managing their busy lives.Join the MovementInterested in creating your own digital course? Contact Jo today at joanna@joannalottcoaching.com for exclusive access to her course with a 30% pre-sale discount. This offer is only available for the first 10 people who purchase by Thursday 8 February. Useful LinksFREE 5 Day Challenge: Online Course and Group Mastery Challenge - sign up now - starts 26 FebHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the...

In this empowering episode, Jo Lott reveals the transformative roadmap to becoming a fully booked coach. Uncover the pivotal role of niching, the art of building a personal brand, and innovative marketing strategies. Jo shares real-life success stories and practical tips to guide coaches at every stage of their journey. Tune in for an episode filled with actionable insights to elevate your coaching business. Topics:Understanding Your Niche:[00:01:00] The significance of niching in a global economy and the depth of niching beyond the basic help statement.Building a Strong Personal Brand:[00:05:00] The role of authenticity in personal branding and the impact of sharing your personal story.Effective Marketing Strategies:[00:06:00] Strategies for building an online presence, focusing on deep marketing strategies, and a recommendation for Brandocity for branding needs.Client Relationship and Referral Building:[00:08:00] The importance of relationships in business growth and creating excellent client experiences for referrals.Sales Funnel and Conversion Techniques:[00:09:00] Understanding the coaching buyer's journey and the importance of patience in building trust.Conclusion:[00:12:00] Jo underscores the need for resilience, adaptability, and an expert identity for success in coaching. She encourages listeners to trust in their abilities and make a difference.Useful LinksFREE 5 Day Challenge: Online Course and Group Mastery Challenge - sign up now - starts 26 FebBrandority - Websites and BrandingHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

This episode focuses on the importance of the present moment in developing a successful coaching business. If you're looking for motivation and why now is a good time to go for it in your business, you'll find it in this episode. [00:02:00] Commit to the Journey: Jo emphasises the importance of recognising the long-term commitment required in building a successful coaching business. It's about understanding the dedication needed for both developing coaching skills and business acumen.[00:06:00] The Power of Immediate Action: Discusses the necessity of taking swift, decisive action on your ideas to prevent procrastination. Highlights the law of diminishing intent and the importance of acting quickly to make your goals a reality.[00:08:00] Set Ambitious Goals: Focuses on the importance of setting challenging and ambitious goals. This step underscores the value of the journey and progress made towards these goals, contributing to significant growth.[00:10:00] Create Practical Steps: Details breaking down large, ambitious goals into smaller, actionable steps. This approach is about making overarching objectives more manageable and achievable through daily or incremental actions.[00:12:00] The Art of the Possible: Covers finding inspiration in the successes of others and using that as fuel for your own journey. It involves changing your perspective from comparison to inspiration and learning from personal triggers to understand what aspects of others' success can be motivating.Useful LinksFree Ultimate Success Planner for Coaches 2024How to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

Jo Lott offers an empowering guide on 'How to Become a Successful Solopreneur', laying out a detailed 10-step roadmap to transition from dreaming to doing, tailored for both aspiring and established entrepreneurs in the coaching arena.[00:00:00] - Opening and WelcomeJo introduces the podcast and its missionThe episode focuses on transitioning from dreaming to doing for entrepreneurs and solopreneurs[00:01:00] - The Need for Action in Building Your EmpireEmphasis on taking the first step in building a businessOverview of the 10-step roadmap for success[00:02:00] - Step 1: Identify Your StrengthsImportance of understanding personal strengths and finding your nicheUsing a full life reflection to uncover unique niches[00:03:00] - Step 2: Embrace an ObsessionThe role of passion and motivation in driving business successThe necessity of obsession in the initial business years[00:04:00] - Step 3: Master Your CraftThe importance of consistent practice in skill masteryContinuous learning and refinement in coaching and marketing[00:05:00] - Step 4: Share Your JourneyBuilding authenticity and connection by sharing personal experiencesUsing public sharing as a tool to attract an audience[00:06:00] - Step 5: Attract Your TribeAttracting a community that resonates with your messageRefining your niche based on who you attract[00:07:00] - Step 6: Solve ProblemsUnderstanding and addressing the challenges of your audienceRealizing the value of solving specific problems for clients[00:08:00] - Step 7: Package Your SolutionsDeveloping services that offer solutions to identified problemsReference to previous podcast episodes for deeper insights[00:09:00] - Step 8: Establish Your Coaching PracticeSetting up the business infrastructure and client onboarding processesBuilding a strong brand and defining rates[00:10:00] - Step 9: Build Strong Client RelationshipsThe significance of relationships in business growthFostering lifelong client relationships and referrals[00:11:00] - Step 10: Expand Your ImpactBroadening reach through collaboration and networkingUtilising other networks to grow your audience[00:12:00] - Successful Solopreneur ExamplesMarie Forleo, Tony Robbins, Mel Robbins, Brendon Burchard, Gabby BernsteinEach coach's unique approach and success story[00:14:00] - Closing RemarksThe importance of taking action and staying committedEncouragement to take a small step today for future successUseful LinksHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at:

In this empowering episode of "Women in the Coaching Arena," Jo delves into the critical choice between different types of challenges in business and life, offering insightful reflections and practical advice for coaches navigating the complexities of entrepreneurship. Tune in to explore why embracing your chosen 'hard' can lead to immense personal growth and fulfillment.[00:00:00] IntroductionJo Lott, a business mentor and ICF accredited coach, welcomes listeners.Discussion on the challenges faced by coaches, including fear, self-doubt, comparison, and anxiety.[00:01:00] Choose Your HardJo shares a pivotal quote: "Choose your hard" and reflects on its meaning.Personal anecdotes about her business challenges and the anxiety of change and growth.[00:02:00] The Reality of EntrepreneurshipJo discusses the constant challenges in running a business.Emphasises that entrepreneurship is hard but fulfilling.[00:03:00] The Never-ending To-Do ListJo talks about the difficulty in switching off from business responsibilities.The constant planning and thinking about business, even during downtime.[00:04:00] Success Myths on Social MediaDebunking the myth that success is easy.Sharing insights from masterminds and personal experiences about the everyday challenges of entrepreneurship.[00:05:00] Comparing Corporate Work and EntrepreneurshipReflections on the differences in workload and challenges between corporate roles and entrepreneurship.Discussing the politics and limitations in a corporate environment.[00:06:00] Finding Fulfillment in Hard WorkThe unfulfilling nature of corporate work versus the rewarding aspect of entrepreneurship.Jo talks about the alignment with personal values and the freedom entrepreneurship offers.[00:07:00] The Joys and Challenges of Building a BusinessThe responsibilities and uncertainties of growing a business.The rewarding nature of entrepreneurship and personal growth.[00:08:00] The Continuous Growth JourneyEmphasizing the importance of continual personal and business growth.Facing and overcoming challenges as a crucial part of entrepreneurship.[00:09:00] Making the ChoiceEncouraging listeners to reflect on their choices and the types of challenges they want to tackle.Discussing the importance of small actions leading to significant successes.[00:10:00] Client Stories and InspirationSharing a story of a client, Yvonne, and her transition to full-time entrepreneurship.The growth and learning experienced through entrepreneurship.[00:11:00] Embracing the ChallengesAcknowledging that success is never easy and that challenges are common.Discussing the importance of accepting and facing challenges.[00:12:00] Continuous Self-ImprovementInsights from Gabby Bernstein's and Denise Duffield Thomas's experiences on continuous personal development.The ongoing work on mindset and self-improvement.[00:13:00] Conclusion and ResourcesJo invites listeners to share their choices and reflections.Useful LinksHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching...

Here are three key lessons Jo learned from a millionaire business owner she sat next to at a dinner at Centre Court in Wimbledon recently. Lesson 1: Surrounding Yourself with Excellence (00:01:28)Surrounding yourself with people who are better than you and doing amazing things can change your perspective on money and success.Lesson 2: Speedy Decision Making (00:02:55)Making quick and firm decisions saves time and allows for more success compared to procrastinating and spending too much time considering the next move.Lesson 3: Pursuing Goals with Urgency (00:04:12)Taking immediate action and pursuing goals in the fastest way possible ensures quicker achievement and reduces time wastage.If you're ready to make quick decisions then join Jo in Offer to Market in 30 Days, a one off programme where you'll make quick decisions and action to generate sales calls. Starts 8 January. Here are the details and sign up information:https://go.joannalottcoaching.com/OfferToMarketIn30Days Useful LinksHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

Jo discusses the findings of the 2023 ICF Global Coaching Study. She highlights the significant growth in the coaching industry post-pandemic, the demographics of coaches and clients, and the rise of coaching specialisations. The growth and evolution of coaching (00:01:21)Discussion on the resilience and growth of the coaching industry post-pandemic, with a focus on the increase in coaches and tips for success.Demographics of coach practitioners and clients (00:02:55)Insights on the current demographics of coach practitioners, including generation, gender, and qualifications, as well as the gender balance of coaching clients.Coaching specialisations and revenue drivers (00:04:12)Exploration of the growing trends in business coaching, leadership coaching, and executive coaching, along with the impact of experience and corporate sponsorships on coaches' income.Useful LinksHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

You started your business to work in line with your values and purpose.A business that not only supports your family and lifestyle but feeds your soul and lights you up. But balancing your time and family life, with your mission and dreams is a struggle.Would you like it to be easier?Then, this is going to help you sooooo much!This week, Jo is talking about leverage and scale in your coaching business.Maximising Your Impact and Scaling Your Coaching Business (00:01:28)Jo discusses the importance of scaling and leveraging your coaching business to reach more clients and make a bigger impact. It explores the reasons why coaches may want to scale their business and offers strategies for transforming a 1-to-1 coaching model into a 1-to-many model.The Power of Leverage in Coaching (00:08:03)This section focuses on the concept of leverage and how coaches can make their existing assets work harder for them. Jo discusses leveraging marketing efforts, such as repurposing podcast content into blog posts and social media posts. She also mentions automation and standardised processes to save time and energy.Practical Steps to Scale and Leverage Your Coaching Business (00:09:26)Jo provides practical steps for coaches to start scaling and leveraging their coaching business. She suggests assessing current offerings for adaptation, creating webinars or short courses, and identifying tasks that can be automated or delegated. The importance of filtering decisions through the lens of scale and leverage is emphasised.Useful LinksHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

Over the past four years, Jo has made it a tradition to document her entrepreneurial journey through annual reviews. These honest reflections, sharing both the highs and lows, are a wonderful thing to look back on. 2023 was a pivotal year for Jo, centered around one core goal: Embracing more support. It was a year of significant growth and learning, and there may be a lot in her journey that could resonate with or inspire you.Reflection on behind the scenes (00:00:42)Reflection on the behind the scenes of Jo's business in 2023, including connecting with people on LinkedIn and consistent posting.The framework (00:01:28)Covering the framework used for reflection.What went well (00:02:44)Successes of Jo's business in 2023, including delegating the connection process, consistent email list management, and launching the podcast.Client Success Stories and Achievements (00:11:13)Jo discusses the number of clients she has worked with and highlights the success stories and achievements of her clients.Simplifying Business Offers and Increasing Income (00:12:30)Jo talks about keeping her business model simple and the success of her offers. She also mentions earning more income compared to the previous year.Priorities for 2024: Family, Work-Life Balance, and Systemizing Business (00:16:03)Jo shares her priorities for the upcoming year, including putting her family first, achieving a better work-life balance, and systemising her business to reduce reliance on personal energy.Useful LinksRead the full blog of my Annual Review 2023 and the previous year's reviewsAttend the live free planning workshop on 14 DecemberHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

Join the Free Live 2024 Planning Workshop on 14 December - click here to register 2024 Visionary Planning Workshop (kartra.com)This week Jo introduces a metaphor of a staircase, each step representing a phase in the journey of potential clients, from awareness to purchase. She suggests strategies for building awareness, deepening engagement and trust. Jo emphasises the importance of good marketing and believes a solid strategy can help you show up as an expert. Building Awareness and Interest (00:01:29) The first step of the client acquisition staircase is about building awareness and interest through social media posts, networking events, and introductory emails or calls.Deepening Engagement and Trust (00:04:38) Midway steps involve strategies like creating lead magnets, nurturing through email and social media, networking follow-ups, and sharing valuable insights to deepen engagement and trust with potential clients.Establishing Expertise and Credibility (00:07:01) Higher steps focus on showcasing expertise through blogs, podcasts, YouTube channels, published articles, guesting at events, webinars, and live events to establish credibility and position yourself as an expert in the field.00:11:56 - The Power of Good Marketing Jo emphasises the importance of good marketing and how it can make a massive difference in the world. She mentions how the podcast has helped people make huge progress and how having a strategy can make someone feel like an expert and make a difference.00:13:00 - Joining the Business of Coaching Program Jo mentions their coaching program, "The Business of Coaching," and invites listeners to join. She mentions that she is not taking on clients this month, but interested individuals can start in January and receive an extra month of free content over Christmas.00:13:50 - Thank You for Listening. There are free resources available on the website joannalottcoaching.com. Please share the episode with a friend and leave a review.Useful LinksHow to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.comEnjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.